11/22/2023 0 Comments Substack free![]() Dan Rather, the former CBS Evening News anchor, appears to make at least $500,000 in revenue. Not all those on the list are alt-media, however. As does Jimmy Evans, whose newsletter, Tipping Point Prophecy Update, is concerned with the forthcoming end of the world. For example, Covid-19 vaccine sceptics Robert Malone, Steve Kirsch, Alex Berenson and Joseph Mercola all appear among the most lucrative Substacks. The analysis affirms previous reporting suggesting Substack has become a lucrative revenue stream for writers with fringe views. Our calculations are for overall subscriber revenue, and do not account for the 10% cut Substack takes or any deals writers might have with the company. Press Gazette has consequently proceeded on the assumption “thousands of” subscribers means more than 1,000 and “tens of thousands” means more than 10,000. ![]() ![]() However, one Substacker on the list who has “tens of thousands” of subscribers told Press Gazette when asked about their follower numbers: “We've been open about the fact that we have more than 10,000 paid subscribers.” If you know of a Substack newsletter that you believe has more than 10,000 subscribers and should be on this list, email declined to clarify whether having “tens of thousands of” subscribers meant a newsletter had more than 10,000 customers or more than 20,000. Well-known Substack newsletters such as those authored by Glenn Greenwald, Dominic Cummings and Bill Bishop are not on this list because they are described as having only “thousands of” paid subscribers by Substack. ![]()
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